ACES53: Deal yourself a winning hand Watch live

A SALES PHILOSOPHY YOU CAN PUT TO WORK

Know your hand.
Learn to play it.

Being capable is only part of the work. People also need to understand what your ability can do for them.

ACES53 gives you a way to connect how you show up with the unique ability you bring.

Find the words for your Joker ↓

THE ACES53 PHILOSOPHY

Four aces set the standard.
Your Joker makes it yours.

Attitude. Commitment. Enthusiasm. Smile. Add the unique ability you bring to the table, then put the whole hand to work.

ATTITUDE IN PRACTICE

Choose how you enter the conversation.

You cannot choose every circumstance. You can choose to arrive curious, prepared, and ready to understand the person in front of you.

YOUR NEXT SALES CONVERSATION

Before the call, replace “I need this sale” with “I need to understand what would help this person.”

Explore a related conversation with Joe Ingram

THE 53RD CARD

What’s
your Joker?
Ed Parcaut: Your voice. Your Joker.Explore Ed’s Joker story

The unique ability you bring to the table.
Natural. Or learned.

Sometimes your greatest advantage is so familiar that you do not even recognize it.

“For me, my natural ability was my voice. I had no idea I had a deep voice, and I sold by the phone for 18 years. It wasn’t until I put headphones on that I knew.”

ED PARCAUT CO-HOST, ACES53

Ed’s Joker was there all along. Yours might be something that comes naturally, or a skill you have spent years developing. ACES53 is about recognizing it and learning how to bring it to the table.

MAKE IT YOURS

Put your Joker
into words.

Start with an ability. Connect it to a person and a useful result. Then support it with an example from your experience.

This is a reflection exercise. Your answers stay on this page and clear when you leave.

Need inspiration? Meet our Jokers

YOUR STARTING POINT

I use my ability to … to help … ….