Aces53- Using Sales Scripts to Complement Your Direct Mailer Campaign: Mary Hamilton

From the original episode.

The description below was published with this video. Any “today” references or older show schedules refer to that recording. ACES53 currently goes live Wednesdays at 10 AM Pacific.

Using Sales Scripts to Complement Your Direct Mailer Campaign: Tips and Strategies Hello everyone, welcome to our Facebook Live event! I'm Ed Parcaut, a best-selling author, coach, MBA, USN veteran, and CEO of Lending For Living, Inc. Today, I'm excited to be joined by my co-host, Brian Galke, Founder of Subtle Skills, and our special guest, Mary Hamilton, CEO of Mad Data IO. Many businesses use direct mailers to reach potential customers, but they often struggle with converting those leads into sales. That's where sales scripts come in. By crafting effective scripts that follow up on your direct mailers, you can increase your chances of closing more deals and growing your business. For the last 12 years, Mary has been in the IT industry focusing on cybersecurity. Not being a "tech" has given her a different perspective on how businesses relate to technology and especially cybersecurity. Mary is passionate about making it simple for businesses to connect with cybersecurity, breaking down the concepts into bite-size, relatable pieces to digest. Aside from leading Mad Data IO, Mary is a sought-after speaker, appearing on stages, podcasts, and news stories, as well as writing publications for business organizations and media. She also leads a women in technology group for women across the country to talk about business strategy and vision for the industry. In this event, Mary will share tips and strategies on how to use sales scripts to complement your direct mailer campaign. From crafting effective scripts that grab your prospect's attention to closing the deal with a strong call-to-action, we'll cover it all. Join us every Tuesday and Thursday at 10 AM PST / 1 PM EST for our weekly live events where we'll share insights and tips on sales and communication. Thanks for tuning in, and don't forget to grant Streamyard permission at streamyard.com/facebook before leaving a comment. See you soon! Hashtags: #SalesScripts #DirectMailerCampaign #TipsAndStrategies #BusinessGrowth #LiveEvent #CommunicationSkills #MaryHamilton #MadDataIO